Tiktok has widely become a haven for content creators that use it to explore their creativity. It has become one of the most popular apps and rightly so. After all, it provides the kind of entertainment we all need in our lives. If you are getting fewer views on TikTok, you are going to find some explanations in this page and there also some solutions to get more views.
However, as a frequent Tiktok user you might notice that you don’t always get steady views and likes. Fluctuation in views and likes is okay but if your views drastically drop down then this may be a sign of another problem.
Let’s explore in-depth why may be getting fewer views on Tiktok.
How The Tiktok Algorithm Works
Many people believe that a Tiktok algorithm update might be the reason for fewer views. Before we answer this, you need to understand how the algorithm works. So you will understand why you are getting fewer views on Tiktok.
Tiktok recently revealed how their algorithm works so users can make use of this information. It highlighted that your “For You” feed is completely customized to suit your preferences.
It customizes the Tiktok feed according to your:
- Accounts you follow
- Your content
- Comments on posts
- Information on your videos such as the captions, sounds, and hashtags you use
- Language preference
This is why no “For You” feed is the same. This is the Tiktok algorithm update for 2020 and they revealed all this information at the beginning of this year.
To get more views, you have to use the algorithm to your advantage so that your videos can show up in the “For You” feed of other users. Here is how you can do that.
How To Use Tiktok Algo Update To Get More Views
Here are a few factors you can utilize to get more views after the Tiktok algorithm update this year:
Just adding hashtags such as #ForYouPage or #FYP is not enough to get on the “For You” feed of other users. Add more hashtags by making use of the Discover Page and looking at the hashtags that are trending on Tiktok.
Either find a trending hashtag to fit your content or look at hashtags first and then create content accordingly. This way you will get many more views. Using accurate hashtags on the application will help you to avoid getting fewer views on TikTok.
Firstly, your captions should be short and to the point. People don’t come on Tiktok to read captions so they will not waste their time doing that. Otherwise you are going to get only fewer views for your video on Tiktok. Your captions should have three things:
- Hashtags related to your content
- Be short
- Should be complementary to the content you have uploaded (jokes or questions work the best)
Trending Sounds And Songs
It is all about timing. Add a Tiktok sound or song when it is trending and you will see an automatic increase in your views. For this, you should know the different ways to find sounds and songs that are trending on Tiktok.
Different ways you can find trending sounds are through:
- TikTok’s video editor
- Sounds your followers have listened to (this is available to Pro accounts in the Analytics tab)
Using old and unpopular song will cause getting fewer views on Tiktok.
Post When Your Audience Is Active
Want to make sure your content is seen? Simply post it when your audience is online. This information is available in the Analytics tab of Pro accounts so you can access it through there and then post content whenever most of your audience is online.
There are many other factors as well that influence the Tiktok algorithm. However, these are the most important factors that you can easily utilize to get more views.
If this doesn’t work then it is highly likely that you may have a Tiktok shadowban. Let’s learn more about it.
What Is A Tiktok Shadowban?
A shadowban is Tiktok’s sneaky way of restricting and banning your account without you finding out. Yes, they have that power. This may happen if you are posting content that goes against Tiktok’s Community Standards and Guidelines.
This Tiktok shadowban came into existence because the platform did not want to offend content creators. Now they sneakily restrict your account without you directly knowing.
However, here are a few telltale signs that your account may have a shadowban:
- Your videos are not showing in the “For You” feed
- Your content is not showing up in the search results
- It is not getting likes
- Not getting comments
- Not getting any new followers
Do remember that despite this ban, you will be able to use your account normally. This means you can interact with other users, post content, and do everything else you normally do on Tiktok. However, only a few users will be able to see your content.
Shadowban is another reason of getting fewer views on Tiktok.
How To Avoid Getting Tiktok Shadowban
Before we learn how to remove the ban on Tiktok, you need to first know how to avoid making mistakes so that your account doesn’t get shadowban.
Here are a few ways to keep this from happening:
- Post content that is original. Using someone else’s video or content is a copyright infraction
- Avoid nudity or adult and sexualized content
- Keep your content free of drugs, weapons, and other illegal things as the users on Tiktok are young as well and it goes against their guidelines
- Make sure your video has great lighting or the Tiktok algo update will mark your video as offensive
Ensure all these things when you are making your videos to avoid Tiktok shadowban.
How To Remove Ban On Tiktok
If your content still gets banned despite taking these precautions then you can still remove ban on Tiktok and here is how. Firstly, you need to delete all content that goes against the guidelines of Tiktok.
Delete the videos, log out, delete the app, restart your phone, download Tiktok again, and you may be able to recover. Your ban will be lifted in 2 weeks if this works.
If this doesn’t work then you will have to start an account again from scratch. This is why it is important to take all necessary steps to avoid Tiktok shadowban in the first place.
Even with a platform such as Tiktok you need to be careful with your content to avoid getting banned. This is why you must read all their guidelines to ensure you never encounter these problems.
If your account has been Tiktok shadowban or if you are having issues with the Tiktok algo update and this is resulting in fewer views then apply these methods and see the results!